GRAPHIC + DIGITAL DESIGN INSTRUCTORS
LEILA SINGLETON
GRAPHIC DESIGN DEPARTMENT HEAD
Leila Singleton is a freelance art / creative director and holds a Bachelor of Fine Arts degree in graphic design from the Savannah College of Art & Design.
She began her two-decade career in Colorado as an ad agency art director, working with the Colorado Tourism Office, Wells Fargo, Wyoming Department of Health, and Wyoming Office of Tourism. After moving to San Francisco she built a DMO’s in-house design division, then went solo, working with clients at the University of California, Berkeley; Stern Grove Festival Association; and Delve Fonts, among others.
Leila’s designs appear in nearly three dozen publications and have amassed more than 60 honors from organizations such as Creative Quarterly, GD USA Magazine, Graphis, Hiiibrand, and more.
A seasoned judge with more than a dozen advertising and design competitions under her belt, she’s also reviewed nearly 200 student portfolios at events throughout North America. Art education is a passion for Leila: before joining InFocus, she taught drawing, tutored, and volunteered as a career day presenter, discussion panelist, and lecturer.
KARAM HANNA
INSTRUCTOR
Karam Hanna is a marketer, entrepreneur, and educator. He has a Bachelor of Business Administration from Lebanon’s University of Balamand, and has stayed current with the fast-paced field of digital marketing through certifications from Hubspot Academy and Google.
Over the past 15 years, Karam has worked for start-ups, international businesses, and in digital projects management across multiple industries and categories. He’s worked for companies such as American Express Global Business Travel, and has also founded companies of his own, among them digital marketing agency Onlinetraffico. Whether working for himself or others, Karam always develops solutions, manages teams, and grows revenues with an approach that balances both data and creativity.
Karam has taught marketing and business at schools across Canada. He brings his real-world experience into the classroom so that students learn more than just theory, and his focus transcends mastering programs and platforms: he teaches students to connect with their target audiences, and to consider both marketing and creative perspectives. Karam has a passion for inspiring multicultural learners, and encouraging them to persevere through their scholastic journeys.
PAULINE LAI
INSTRUCTOR
Pauline Lai is a UX/UI designer, educator, and brand strategist specializing in cross-cultural design. She earned her design education at the University of British Columbia and Langara College, and also holds a BBA in marketing from the University of Wisconsin-Whitewater.
An industry veteran, Pauline’s 20 years of experience span graphic design, web design and programming, and UX/UI design. She has worked with restaurants, real estate projects, business professionals, and startups to create user-centred designs that focus on simplicity and elegance through the fusion of content strategy and creative inspiration.
Pauline also has nearly a decade of experience as a teacher, and volunteers her time as a mentor: she’s lent her expertise to Ladies Learning Code, DesignX Vancouver, and ADPList, the former of which is an invitation-only, global community of best-in-the-industry mentors.
Active in the design community, Pauline was on the founding committee of Creative Mornings Vancouver and is a long-term executive for Design Professionals of Canada, who honored her with their inaugural Community by Design Award in 2020.
PEREOWEI OSEKAMEBOR
INSTRUCTOR
With more than 15 years of web design and development experience across three countries, as well as a keen interest in user interface and experience design, Pereowei Osekamebor brings a rich technical perspective to our team of instructors.
After working in web design and administration for over a decade, Pereowei moved to Canada in 2018 and attended the New Brunswick College of Crafts & Design in Fredericton, earning a diploma in Digital Media – Web Design. He has since worked on projects for clients representing a wide range of industries: oil and gas, non-profit, education, and business consulting, among others.
Pereowei is currently the web specialist for Atlantic Colleges Atlantique, where he heads web and graphic design for the organization.
RACHEL DIAN
INSTRUCTOR
Rachel Dian is a graphic designer and educator with a background in web design and a passion for print. She studied design at Ryerson University and the University of British Columbia.
Rachel has more than 15 years of industry experience, specializing in branding solutions and creative direction for small businesses, startups, and non-profits. Her clients include the British Columbia Federation of Students, University of Toronto Faculty of Medicine, and BC Green Party, among others. Her design work has enjoyed press on websites such as Buzzfeed, Wedluxe.com, Ruffled, Rocky Mountain Bride, and more.
Students benefit not only from Rachel’s real-world experience, but also from her expertise as an instructor: she’s taught in classrooms since 2016, and has offered one-on-one graphic design tutoring since 2012.
PAULO FERREIRA
INSTRUCTOR
Paulo Ferreira is a creative and art director based in British Columbia. Originally from Brazil, his education includes a bachelor’s degree in creative communications from Anhanguera Educacional and an MBA in marketing management from Centro Universitário Padre Anchieta. After moving to Canada, he earned a diploma in digital media design from Red River College Polytechnic.
Paulo’s more than 15 years of experience include working in ad agencies Ideia Original Comunicação and Brandish as an art director and manager of design services, respectively. He also worked in-house as creative director at the Winnipeg Free Press. Most recently, he joined Lighthouse Labs, a Canadian-based tech education company, as their manager of creative services.
A deep interest in education led Paulo to pursue teaching early in his career. He has amassed more than a decade of classroom experience, both in person and online, covering subjects such as advertising, branding, copywriting, package design, agency management, and art history.
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INFOCUS FILM SCHOOL
554 Seymour Street
Vancouver, BC V6B 3J5
info@infocusfilmschool.com
+1 604-915-6900
